Challenges
faced
Create a seamless flow that fits into users’ daily routines without adding friction.
The
Problem
Users manually reorder the same daily essentials every day from BlinkIt.
The
Solution
A subscription feature that auto-delivers groceries based on user preferences.
The
Impact
Saves time, reduces effort, and increases user retention for Blinkit.
BLINK It
Subscription Model case study
The
Challenge
Keeping it simple without losing trust.
The
Problem
Current App is cluttered and confusing.
The
Solution
Clean UI, faster flows, better icons.
Target
Impact
quicker tasks, clean user interface & smoother customer experience.